MKX in the Market

I'm conflicted over the MKX. There's much to like, but there are substantial oversights — some of which cannot be overcome easily or cheaply by the owner, if at all. For example, xenon headlights, rearview cameras and cargo covers aren't things you can slap on. Same for the interior finishes. People are quick to mention that the Edge's starting price is $8,800 lower. Perhaps it's more relevant to compare the top Edge trim level, but even that is a full $5,000 less. The Lincoln has more standard equipment, but much of what makes the MKX good — its size, drivability and versatility — is available in the entry-level Edge, which is far cheaper. It's up to the individual, but I think Lincoln needs to do more if it wants to command higher prices.
See also:
Features & Pricing
Lincoln continues to add a lot of features standard across its lineup, but
when it comes to pricing, the MKX still costs slightly more than a similarly
equipped Lexus RX.
Lincoln does, however, ...
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